Terms of Use
Last updated: October 10, 2025
These Terms of Use (“Terms”) govern your access to and use of the services provided by Aswaq Company For Wholesale & Retail (SocialGoods) (“we,” “us,” or “our”), including our platform for building automation flows and deploying chatbots via WhatsApp Cloud API and other channels (the “Services”). By accessing or using the Services, you agree to be bound by these Terms. If you do not agree, do not use the Services.
1. Eligibility & Account
- You must be at least the age of majority in your jurisdiction and have the authority to bind any organization you represent.
- You are responsible for maintaining the confidentiality of your credentials and for all activities under your account.
- You will provide accurate, complete, and up-to-date information and promptly update it as needed.
2. Use of the Services
- You may use the Services only in compliance with these Terms and all applicable laws and regulations.
- You are solely responsible for the content, prompts, and flows you create, and for your end users’ interactions with your bots.
- You must obtain and maintain all necessary opt-ins, consents, and permissions for sending messages and processing data.
- You must comply with all relevant channel policies (e.g., WhatsApp/Meta policies) and any applicable carrier or platform rules.
3. WhatsApp Cloud API & Channel Policies
If you connect WhatsApp Cloud API, you agree to comply with Meta’s terms, policies, and templates requirements. You are responsible for ensuring your message templates, notifications, and conversations comply with applicable business policies (including consent/opt-in, opt-out, and content restrictions). We may suspend or terminate access for violations or risk of violations.
4. Acceptable Use
- No spam, unlawful, deceptive, harmful, harassing, or infringing content.
- No sending messages without appropriate consent, nor ignoring opt-out requests.
- No reverse engineering, scraping, rate-limit bypassing, or abuse of our APIs.
- No interference with or disruption of the Services or the networks that support them.
- No use of the Services for high-risk activities where failure could lead to harm.
5. Plans, Fees & Billing
- Some features require a paid plan. Prices, limits, and features may change with notice.
- You authorize us (and our payment processors) to charge all fees to your payment method on a recurring basis where applicable.
- Unless stated otherwise, fees are non-refundable. Trials may convert to paid plans unless you cancel before renewal.
- Usage-based charges (e.g., conversation fees, message sends, add-ons) may apply and will be billed per your plan terms.
6. Data, Privacy & Security
Our collection and use of personal data is described in our Privacy Policy. You represent that you have provided all necessary notices and obtained all required consents from data subjects for data processing through the Services.
- Customer Content: You own your content. You grant us a worldwide, non-exclusive license to host, process, transmit, and display it solely to provide and improve the Services.
- Security: We implement reasonable safeguards, but no system is 100% secure. You are responsible for the security of your endpoints, credentials, and integrations.
- Data Residency/Transfers: Data may be processed in locations where we, our sub-processors, or channel providers operate. You authorize such transfers as necessary to provide the Services.
7. Third-Party Services & Integrations
The Services may integrate with third-party platforms (e.g., Meta/WhatsApp, Stripe, Google). Your use of third-party services is subject to their terms and privacy policies. We are not responsible for third-party services, their actions, or any resulting data processing.
8. Intellectual Property
- The Services, our software, documentation, and trademarks are owned by us or our licensors and are protected by law.
- Except for the limited rights expressly granted to you, no rights are transferred. You may not remove or alter notices.
- Feedback is voluntary; we may use it without obligation to you.
9. Beta & Experimental Features
We may offer beta features that are provided “as is,” may be modified or discontinued at any time, and may be subject to additional terms. Use is at your discretion and risk.
10. Availability, Changes & Support
- We aim for high availability but do not guarantee uninterrupted or error-free operation.
- We may modify, suspend, or discontinue features with or without notice.
- Support levels may vary by plan and may be updated periodically.
11. Suspension & Termination
- We may suspend or terminate your access for violation of these Terms, suspected misconduct, legal risk, or to protect the Services or other users.
- You may cancel at any time via your dashboard; charges already incurred remain payable.
- Upon termination, your right to use the Services ceases. We may retain or delete data per our retention practices and legal obligations. You should export your data before termination.
12. Disclaimers
THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE, OR THAT CONTENT WILL BE ACCURATE OR RELIABLE.
13. Limitation of Liability
TO THE FULLEST EXTENT PERMITTED BY LAW, IN NO EVENT WILL WE BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR USE OF THE SERVICES, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
TO THE EXTENT PERMITTED BY LAW, OUR AGGREGATE LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICES WILL NOT EXCEED THE GREATER OF (A) AMOUNTS PAID BY YOU TO US FOR THE SERVICES IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR (B) USD $100.
14. Indemnification
You will defend, indemnify, and hold harmless [YOUR COMPANY NAME], its affiliates, and their respective officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising from or relating to your content, your use of the Services, or your violation of these Terms or applicable law.
15. Governing Law & Dispute Resolution
- These Terms are governed by the laws of Kuwait, without regard to conflict of laws rules.
- Exclusive venue and jurisdiction will be in the courts (or agreed arbitration forum) located in Kuwait City.
- Each party waives the right to a jury trial to the extent permitted by law.
16. Changes to These Terms
We may update these Terms from time to time. The “Last updated” date reflects the latest changes. Your continued use of the Services after changes become effective constitutes acceptance of the revised Terms.
17. Notices & Contact
Notices to you may be provided via the dashboard, email, or by posting within the Services. For questions about these Terms, contact us at legal@socialgoods.io.
18. Miscellaneous
- Entire Agreement: These Terms, together with any order forms or addenda, constitute the entire agreement.
- Severability: If any provision is held invalid, the remainder will remain in full force.
- Assignment: You may not assign these Terms without our prior written consent; we may assign freely.
- Force Majeure: We are not liable for delays or failures due to events beyond our reasonable control.
- No Waiver: Our failure to enforce any provision is not a waiver of our right to do so later.